For Mature Skin, Look No Further Than Matte Eyeshadow
We all age, and so does our skin, particularly around the eyes. One effective way to smooth out wrinkles is using a matte eyeshadow. Check out how to do so.
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The Risks Of Using Wooden Eyeliner Pencils That You Probably Haven't Considered
Pencil eyeliners have been popular for decades, but there are risks involved in using them. And you may not have even thought of some of those risks.
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The Reason You Need To Have An Angled Eyeshadow Brush In Your Collection
This versatile beauty tool is a must-have. Read why now!
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The Importance Of Picking A Neutralizing Concealer Shade For Dark Under-Eyes
Dark circles under your eyes might be caused by anything from genetics to lack of sleep. Fortunately, a neutralizing concealer can help reduce their appearance.
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Reasons Eyelashes Fall Out (& What To Do About Them)
It's natural for your eyelashes to fall out, but if you're noticing that you're shedding a lot of lashes, you'll want to learn why, and how to prevent it.
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The Eyeliner Colors That Best Enhance Hazel Eyes
With their captivating mix of hues, hazel irises deserve to look their very best. Help them pop with the best eyeliner colors to enhance your hazel eyes.
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The Eyeliner Colors To Reach For If You Have Blue Eyes
Ready to swap out your tried and true black eyeliner for something new? For blue-eyed babes, these fresh eyeliner colors are sure to make your peepers pop.
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The Average Length Of Time Eyelashes Take To Grow Back
Do you know how long it takes your eyelashes to grow? Learn about the eyelash growth cycle, and which conditions or practices might make growth take longer.
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'Stamp' Your Way To Fuller-Looking Lashes With Just Your Mascara Wand
Are you looking for a smarter, more efficient technique for applying mascara? Try stamping!
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Our Best Advice For Fixing Frequent Mascara Smudging
Smudging mascara is the bane of makeup routines all over the world. Addressing the root of the problem is essential for achieving showstopping eyelashes.
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The Mascara Mistake That's Making Your Eyelash Curler Ineffective
There is a right way and a wrong way to curl your lashes. Learn about some of the best lash curling tools and methods to keep your lashes looking great.
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A Pop Of Color In Your Inner Eye Is Never A Bad Idea (& We'll Prove It)
Maybe you stick to soft, neutral eyeshadows because they're hard to get wrong. But we think you can't ever mess up with a pop of color, and here's why.
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Add Dimension To Your Eye Makeup By Using Reflective Pigments In Your Inner Corner
A little inner-corner shine can be alluring and bold.
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Add A Subtle Pop Of Color To Your Makeup Look With Pastel Eyeliner
From subtle looks to bold statements, pastel eyeliner is a makeup must-have.
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Pumping Your Mascara Wand Into The Tube Can Lead To Early Expiration. Here's How
Pumping is just how you get mascara on to the wand ... or is it? As it turns out, this technique that the whole world is guilty of isn't actually helping.
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Hot Water May Be Drying Your Eyes. Here's How To Wash Your Face Instead
If you have dry, itchy eyes, your face-washing routine could be to blame. Learn how, and check out these tips for avoiding dryness while washing your face.
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The Weird-But-Helpful Tip To Steady Your Hands During Eyeliner Application
Applying eyeliner can be tricky. Plus, having shaky hands doesn't make it any easier. Luckily, there is a tip to help keep your hands steady.
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The Difference Between Under-Eye Bags And Dark Circles Finally Explained
Two of the biggest eyecare concerns for most people are dark circles and under-eye bags. Here's the difference between the two and how best to treat them.
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14 Foolproof Ways To Make Your Eyelash Extensions Last Longer
Of course, it would be too good to be true if lash extensions lasted for months. But with these tips, you can make them last as long as possible.
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White Eyeliner Is Way More Versatile Than You'd Expect
White eyeliner is a little more risky than its classic black counterpart, but the results are worth it. Here are a few of the best ways to pull it off!
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One Eye Color Is Regarded As The Most Attractive (& It's Not Blue)
Blue eyes may be renowned as a source of admiration and envy, but when people were asked to rank eye colors’ attractiveness, another shade won the top spot.
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Mascara Wands: The Difference Between Brush Types
With mascara, the effect is all in the brush. If you found yourself hating a mascara that everyone seems to love, it might mean you should try a new shape.
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The Foolproof Eyeshadow Painting Method That Delivers An Ombré Masterpiece
Ombré is not just for hair. You can rock this bold look on your lids, too!
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Eyeliner Stamp: The Easiest Way To Embrace Graphic Liner Without Steady Hands
Here's what you need to know about the eyeliner stamp, beauty companies' helpful tool for those of us who have trouble creating complex eyeliner looks.
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Waterproof Mascara May Be A Lifesaver, But It Comes With Caveats
Waterproof mascara may be a lifesaver for your look, but it comes with caveats you need to know in order to use it safely and keep your eyes healthy.
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You Probably Aren't Cleaning Your Eyelash Curler Enough (Or At All...)
Your eyelash curler is an essential makeup item. However, it doesn't seem to get the attention it deserves as far as how often it should be cleaned.
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Liquid Vs. Pencil Eyeliner: Which Is Right For You?
Liquid and pencil eyeliner each has its own fans, but which is right for you given its intended use(s)? Let's find out.
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