The Alternative To Dated Platinum Blond Hair Is A More Blended Look. Here's How To Get It
Icy platinum blond locks are finally over. The new trend is natural, subtle, and blended.
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Ethereal Crystal Eyeliner Is The Refined Way To Dazzle With Your Makeup
If you love makeup that's ethereal, then the floating crystal eyeliner trend may have piqued your interest. Here are some ways to refine this dazzling look.
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Biotech Beauty: What It Is And How To Use It In Your Routine
Biotech beauty is set to transform and reign supreme in the beauty world in the near future. Here's everything you need to know about biotech beauty.
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Warm-Toned Eyeshadow Is Out. Bring On Icy, Moody Hues
The '90s are back, so ditch those warm tones for the cool, angsty hues of the grunge era.
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The Leapfrog Approach To Skincare Could Greatly Elevate Your Routine
The leapfrog method is a simple twist on your routine. It not only helps you use up all of your skincare products, but targets issues in a more direct way.
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Under-Eye Blush May Be The Secret To Banishing Dark Circles After All
Whether you come by them naturally or get them after nights of binge-watching, there's no need to live with dark under-eye circles.
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Steal Makeup By Mario's Lip Lift Technique For The Perfect Pout
It appears we just can't get enough of Mario Dedivanovic's excellent makeup expertise. Nowadays, many are attempting to achieve his lip-lift technique.
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Warning Signs On Your Face You Shouldn't Ignore
You're likely not seeking clues about your overall health when you look at your face in the mirror. But there are things it could be trying to tell you.
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Spicules In Skincare Are The New Kids On The Beauty Block
If you're looking for a natural alternative to microneedling, this skincare ingredient may be for you.
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Lactobionic Acid: What It Is And Which Skin Types Should Use It?
Skincare brands are always ready to create products with new ingredients. Here is everything you need to know about lactobionic acid, the latest sensation.
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The Number Of Times You Can Actually Reuse False Lashes Before Retiring Them
There are many things to consider when choosing your false lashes, including how many times you can use them before it's best to retire them.
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The Trick To Hiding Unruly Regrowth Under Bleached Brows
Eager to bleach your brows but dreading the upkeep? With these handy tips, upkeep is a breeze.
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A Smudged Cat-Eye Is The Indie Sleaze Way To Wear The Classic Look
Attention, all former goth and emo babes. We've rounded up some smudged cat eye looks that'll speak to your edgy heart.
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Ulta's 21 Days Of Beauty Is Here: Your Guide To The Sale (& What's Worth Grabbing)
Ulta Beauty is a go-to for all skincare and makeup must-haves, and its sales are to die for. Now, you can grab our favorites during the 21 Days of Beauty sale.
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Bar Shampoo And Conditioner: The Easiest Sustainable Shower Swaps Yet?
People are loving bar shampoo and conditioner for their multitude of benefits, including the mark they leave (or don't leave) on the environment.
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Your Basic Nude Mani Is Getting An Upgrade With The 'Champagne-Frosted' Trend
Bored of your traditional nude mani? We've got good news - they're getting an upgrade with the new "champagne-frosted" trend. We hope you love shimmer!
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The Best Reason To Ensure Your Red Lipstick Has A Matching Lip Liner
When it comes to red lipstick, you should always have red lip liner on hand. Lipstick paired with a matching liner is the ultimate recipe for a perfect red lip.
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Inside TikTok's Viral Concealer Blending Technique That Promises A Natural Finish
The triangle method is one of the most popular concealer techniques out there, but some experts think it's an overkill. Here's what you should be doing instead.
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Diaper Cream To Reduce Acne? The Viral Trend You Probably Shouldn't Try
YouTubers are jumping on the viral trend of putting diaper cream on your face to clear your acne and blemishes, but not all experts approve.
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The Immeasurable Benefits Of Patting Your Serums Into Your Skin Over Rubbing Them In
Facial serum can be one of the most effective tools in your skincare bag, but only if you apply it correctly. Here's why you should pat instead of rub.
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Reaching For A Brown Mascara Over A Bold Black Might Be Better. Here's Why
Black mascara is a classic, but brown mascara has some hidden advantages. Here's why it might be worth trying the less popular shade of mascara.
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Coenzyme Q10 Boasts Some Major Skincare Benefits
Coenzyme Q10 is a fat-soluble antioxidant that you can often find in most supplement collections. It also offers some serious skincare benefits.
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Everything You Need To Know About Your Skin's pH
If you're curious about your skin's pH level, no worries. Here's the deal on what exactly is pH and how to keep it balanced and your skin healthy.
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The Simple Concealer Hack That Delivers Full Under-Eye Coverage
Concealer can be a life-saver, but it can also lead to creasing. Here's how to achieve flawless, crease-free concealer that provides full coverage.
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Matte Lipstick May Make Your Chapped Lips Worse. Here's What To Use Instead
Matte lipstick is undeniably gorgeous, but it can dry out your lips. Learn the secret to keep your lips soft and moisturized when using a matte lipstick.
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Metamour: How To Manage This Non-Monogamous Addition To Your Life
Accepting a metamour into your life is a complex process that involves lots of emotions. Here's what to keep in mind as you navigate this unknown territory.
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Our Tips For Bringing '90s Brows To Modern Day
Love the '90s brow trend but don't know where to start? Here's how to bring the look to the present.
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